Need a little help lifting yourself from a beauty rut? Well, London Fashion Week is here and brings with it a fresh glut of hair and make-up inspiration to do just that. From how to turn your make-up into a political statement to new ways to elevate that tired eyeliner into a mini artwork in its own right, this season’s backstage beauty offerings didn’t disappoint. Below, i-D shares the eight best beauty tips we learned from the creatives working the autumn/winter 2019 show circuit.
1. Wear your heart on your scalp
Slogan hair slides are the new slogan t-shirts, and nobody does them better than Ashley Williams. Her diamante barrettes have become an iconic and important element of her show the past few seasons, but rather than divvying them up amongst the line-up, this time around, hairstylist Alex Brownsell plastered handfuls of them over one single model’s head, like a blinged-out swimming cap. Mega.
2. The world is your hair accessory
If Swarovskis aren’t your thing, let the hair look at Charlotte Knowles’ Fashion East show be your accessory inspiration. Here, hairstylist Tina Outen swept hair back into slick quiffs held in place with warped and melted tortoiseshell hair combs.
3. Make-up is for making statements
It was only right that the beauty look accompanying Vivienne Westwood’s politically-charged show had its own fair share of comments on sustainability and the environment to tell. Make-up artist Isamaya Ffrench coated models’ faces in layers of stretchy plastic, as a visceral representation of the way this material is currently sucking the life out of our planet. Marian Newman cut up strips of waste plastic she had knocking about and stuck them onto nails for a crafty bit of nail art, too.
4. Go big. And then go even bigger.
Never one for subtlety, the Ashish show was every beauty editor’s dream. Hair stylist Sam McKnight must have got through a truckload of his cult Modern Hairspray to get these wigs to stand up so tall. Now’s the time to backcomb to your heart’s content.
5. Blusher looks best worn-out
To match the primp and pomp of Molly Goddard’s frothy, tulle-fuelled collection, make-up artist Hiromi Ueda took her inspiration from Tess of the d’Urbervilles to paint faces with ruddy cheeks and wild brows. But rather than sweeping on pretty pink blusher, Ueda pressed a rust-toned cream product into cheeks, leaving it looking purposefully patchy to match that dappled effect you get after sprinting for the bus.
6. Multiply your eyeliner flicks
The days of the single feline flick are over. Instead, times your eyeliner by six to recreate Thomas de Kluyver’s barcode eyes at Asai.
7. Channel your inner cherub
The season’s biggest hair inspiration? Cherubs, and their cute curls. At Yuhan Wang’s Fashion East show, hairstylist Kiyoko Odo added teeny, tiny corkscrew curls around the models’ faces using what is probably the smallest curling tong ever invented, and at Preen, each model wore a solitary ringlet at the hairline, too.
8. One lip colour is never enough
Adding her own twist to that film noir beauty aesthetic, backstage at Matty Bovan, make-up artist Miranda Joyce painted lips in a deep dark purple before adding a flash of neon orange to the centre and dousing it in so. much. gloss. How else do you top off a collection as kaleidoscopic as this one, eh?