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FASHION-BRITAIN-MOLLY GODARD

Getty ImagesNIKLAS HALLE’N

Molly Goddard’s is one of those shows that editor’s look forward to, as they plough through hectic schedules, ticking off everyone important.

Besides the frothy tulle and the giant, swinging A-line shapes that are recognisably Goddard’s mood, her runway shows are always something of a fiesta.

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ImaxtreeDaniele Oberrauch

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We’ve seen Goddard’s girls dancing up the catwalk and leaping from metre-high blocks to show that hyper-feminine fabrics, rosettes and ruffles are not just the preserve of the delicate and effete, but fit for tomboy characters and anyone else who wants to wear them. We’ve watched her models resting an elbow on a centrepiece and quaffing a glass of red mid-show too, because Goddard dresses are for partying in IRL, of course, even at the risk of wine stains.

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ImaxtreeDaniele Oberrauch

Goddard’s Spring/Summer 2019 was no less fun. Keeping a tulle through-line but evolving it with prints and pushing the same shapes into tailoring, we saw Dior-esque sheer ballet midis and 3D shirt dresses entering the line-up.

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ImaxtreeDaniele Oberrauch

Venturing more deeply into embellishments, show-goers were overheard dubbing her flower appliqués the ‘Carrie corsage.’

Molly Goddard corsage appliqué dress

ImaxtreeDaniele Oberrauch

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Sticking with the realism that makes her styles so appealing to women out of the fashion week context, Goddard’s models were styled with a fringed mohican and sandals or ballet flats. At the crux of Molly’s message is that her fashion is not for human mannequins. It’s for whoever wants to wear it, with whatever attitude they bring to the table. Stiff and uncomfortable never wins the day – even tulle can be relaxed and slouchy, if you want it to be.

As Goddard once told ELLE of her many muses: ‘Rihanna is a great Molly Goddard woman. She just doesn’t give a shit. She wears what she wants and is really relaxed about it’ – so that gives you some idea of who the clothes are intended for.

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ImaxtreeDaniele Oberrauch

Echoing the frills of her babydoll dresses, a few of the models carried cabbages in the crooks of their arms, keeping the vibe earthed and the atmosphere lighthearted.

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Imaxtree

And supporting the feeling of accessibility, the Charles and Keith footwear from the show is already available to pre-order.

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